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  • Chasing Digital A Playbook for the New Economy – książka
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    Chasing Digital A Playbook for the New Economy – książka

    Anthony Stevens   Louis Strauss  

    The paradigms of big business have changed. Business models that were once lucrative now seem to barely move the needle. Incumbents of the old guard find themselves superseded by new, digitally-charged, data-fuelled organisations that leverage platform-based business models. How can pre-digital businesses survive? They’re loaded with resources, brand power and deeply embedded networks, they just need...

    Cena: 88,58 zł 93,24 zł

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