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Liczba pozycji: 35
The past two decades, and the beginning of the current, have been a period in which capital, the most powerful player on the world’s economic stage to an extent incomparably greater than ever before, explored the world in search of the best investment. Foreign Direct Investment has become a way of increasing capital efficiency and company growth. Except that today- in contrast to the previous period-...Data dostępności:
- The aim of the initiative has been the publication of the discussions which took place during annual 27th MAG Scholar Global Business, Marketing & Tourism Conference host by University to Economics in Katowice in 2017. This Conference, organized each year by the MAG Scholar, provided wonderful opportunity for academics and professionals from all over the world to share their knowledge, skills, and...
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- The main objective of this monograph is to determine on the basis of the survey the role of controllers in contemporary Polish companies. The study confirmed that same of the tasks performed by contemporary controllers in Polish companies are the same as those performed by their counterparts around the world although same differences were also identified. Comparing the current role of controllers in...
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- This book will aim to provide relevant theoretical frameworks and the latest empirical research findings in the area of marketing activity of companies, different institutions and organizations, new trends on global market, as well as contemporary customers behaviour. It will be written by and for professionals who want to improve the general understanding of problems with different aspects of modern...
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- This book deals with the issue of the determinants of stock market outcomes. Each chapter tries to explain why stock prices change the way they do and to discover a general approach to predict them. They tells a unique story behind the decision-making process of stock market players starting from the general approach and trying to determine if the stock market outcomes affect economic growth in developing...
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- Companies listed in stock exchanges need to actively engage with investors but little research has been done into corporate communication practices in emerging markets. The goal of this book is to describe the textual communication between companies listed at the Warsaw Stock Exchange, equity analysts and investors. We present the results of three empirical studies of financial texts written in the...
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- Innovation is a complex, multi-aspect, global, regional and industry process. It is a consequence of the interaction of creativity, entrepreneurship, competitiveness, knowledge, management and economic growth. A competitive position of countries and companies is the outcome of their capacity and predisposition for innovations, shaped by their sizes, resources at their disposal (including human), system...
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- Toward the „new normal” after Covid-19 – a post-transition economy perspective contains a collection of 21 papers addressing the societal, political, economic, and managerial challenges of the post-pandemic world. The book is divided into three parts. Part one touches on the supranational and national level aspects of the Covid-19 pandemic. Part two focuses on business sectors and industries, whereas...
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- This book is an attempt at broadening the knowledge on the operation of Japanese enterprises in Europe from the point of view of a harmonious cooperation with the surrounding environment and a possibility to transfer Japanese supply chain management methods to countries at different stages of social and economic development. Therefore, Great Britain was selected for comparative study, which used to...
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- The book delivers a rich set of foundations, state-of-the-art knowledge, new approaches and methods for the purpose of anomalies detection, maritime traffic analysis as well as risk and reliability assessment. It addresses relevant research problems at the intersection of maritime transport in global economies, reliability and risk assessment, and information systems and data processing. The book provides...
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- The aim of this book is to provide basic knowledge on international marketing in the European market. It is targeted at students of management, international business and international economic relations, but may also be appreciated by practitioners undertaking activities in the EU market. The handbook contains basic terms and concepts related to international marketing and explains the scope of their...
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- The aim of this book is to present the most important issues related to sustainable development (SD) and corporate social responsibility (CSR). They are discussed from a macro and micro perspective, both in the form of theoretical foundations of these concepts and practical examples of companies operating in Central and Eastern European countries that have implemented these ideas in their daily operations...
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- The entire publication is the outcome of the discussions which took place during International Conference on Enhancing Consumer Awareness host by University of Economics in Katowice. The entire publication is divided into four parts: first part provides inside to consumer rights awareness and system of protecting those rights. Second one presents selected aspects of consumer behavior on different markets....
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- The aim of the book is to analyze the emerging market of online education in software programming. Traditional on-campus computer studies programs are not enough to upskill the masses of people who will need to transfer to technology jobs or jobs which are enriched with technology components. Therefore, new methods of software programming education are currently being tested in various ways. Most of...
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- In this research, the Author focuses on the analysis trends reshaping international business theory and policy. According to the foreign trade policy theory, further trade liberalisation and improved framework policies would increase trade and promote growth. It must be emphasised that openness to trade is associated with higher incomes and growth and there is the necessity for the new approaches towards...
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- Monografia koncentruje się na praktyce komitetów strategii, stanowiących formalne struktury powoływane przez rady nadzorcze i rady dyrektorów. Książka ukazuje komitety strategii jako formalne mechanizmy wspierające nieformalne procesy strategizowania, angażujące nie tylko oficjalnych członków, lecz również innych członków rad, kadrę zarządzającą i konsultantów. Publikacja oparta jest na unikalnych...
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- European Sustainability Reporting Standards inAction: Context, Implementation, Ramifications – ebookThe monograph fits into the wave of changes in the sustainability reporting area and presents the preliminary practices and challenges in the initial phase of the European Sustainability Reporting Standards (ESRS) implementation. The collective findings of the individual chapters show not only the diversity in how companies and financial institutions respond to regulatory change, but also the common...
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- A successful health care unit means meeting patients’ expectations, taking advantage of the latest organizational and technological solutions and, at the same time, providing financial balance. To achieve such a success the units have to put stress on modern methods of management, taking into account the cost analysis, its structure, controlling and caring about income. It is surprising why it has...
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- The book contains a series of eight long case studies on various business issues in emerging markets (for instance Polish, Chinese, Nigerian). The authors focus on a variety of topics from marketing, through business operations, finance, leadership, innovation, business development, internationalization and decisions to human resources management. Also, the perspective of the analyzed issues is varied,...
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- The concepts of innovation, industry, and copper – as intended by the editors of the monograph translated to readers – determine the theoretical field of the discussed considerations. They appear in various research perspectives, in broadly understood engineering and technical sciences, as well as in social sciences. Therefore, they constitute an open area of interpretation that cannot be reduced to...
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