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Liczba pozycji: 38
International Service Management in the Context of Sustainable Development – ebook
This book facilitates a harmonious convergence of the insights of distinguished scholars and practitioners who have written their chapters drawing primarily on three interconnected perspectives on sustainability and consumption. Entire publication is divided into four parts and contains selected chapters related to different aspects of service management from perspective of sustainable development...Data dostępności:
Challenges for marketing in 21st century – ebook
This book will aim to provide relevant theoretical frameworks and the latest empirical research findings in the area of marketing activity of companies, different institutions and organizations, new trends on global market, as well as contemporary customers behaviour. It will be written by and for professionals who want to improve the general understanding of problems with different aspects of modern...Data dostępności:
Consumer Rights Protection: Threats and opportunities for enhancing consumer awareness – ebook
The entire publication is the outcome of the discussions which took place during International Conference on Enhancing Consumer Awareness host by University of Economics in Katowice. The entire publication is divided into four parts: first part provides inside to consumer rights awareness and system of protecting those rights. Second one presents selected aspects of consumer behavior on different markets....Data dostępności:
PRACTICAL ENGLISH FOR ACADEMIC PURPOSES, A GUIDE – ebook
Maciej Huczko
PRACTICAL ENGLISH FOR ACADEMIC PURPOSES, A GUIDE is a guide addressed to academic students. This practical guide will be appreciated by students at different levels, that is: bachelor, master and doctoral studies. The scope of subjects this book touches on is appropriate for students’ everyday academic activity.Data dostępności:
Investors’ Perceptions and Stock Market Outcomes. Interdiscyplinary approach – ebook
Martin Dahl Olha Zarorozhna
This book deals with the issue of the determinants of stock market outcomes. Each chapter tries to explain why stock prices change the way they do and to discover a general approach to predict them. They tells a unique story behind the decision-making process of stock market players starting from the general approach and trying to determine if the stock market outcomes affect economic growth in developing...Data dostępności:
Multidimensional data modeling and risk analysis – ebook
This scientific monograph presented for readers concerns risk analysis and multivariate data modeling. It contains a wide range of problems that have been addressed, including the understanding of risk in economic theories, the measurement of capital market risk, or the study of the energy market. In addition, demographic issues related to mortality, its analysis and forecasting are addressed, as well...Data dostępności:
Academic entrepreneurship in theory and practice – ebook
With the increasing interest in academic entrepreneurship (AE), an interdisciplinary and multidimensional phenomenon, this book provides insights on the different aspects of the process, especially from the CEE countries. The topics cover include the theoretical issues related to defining and understanding AE as well as the empirical research featuring aspects of AE at the organizational levels of...Data dostępności:
ECONOMICS OF SUSTAINABILITY – ebook
The book is co-authored by researchers participating in the project “Economics of Sustainability” financed by Erasmus+ Action 2 Strategic Partnerships. Its Authors are members of the academia from six European countries, which provides for multi-perspective, international outlook. The Authors took a multidisciplinary, multinational and cross-cultural approach to the issues of sustainability bearing...Data dostępności:
Economics and Management in Information Technology Context: INTERNATIONAL WEEK – ebook
This book will aim to provide relevant theoretical frameworks and the latest empirical research findings in the area of informatics, business communication and management. The general mission of this book is as follows: Assuming that business organizations as well as individuals are entirely linked together in internet, a new approach to business communication and management must be developed that...Data dostępności:
Studia Ekonomiczne. Risk perception in financial and non-financial entities. SE 127 – ebook
Every financial or non-financial entity faces risk in its activities on a daily basis. Thus, it should aspire to understand the risk and to recognise its impact on the outcomes of performed activities. Commonly, to address these issues different aspects of studies related to the problem of risk perception are undertaken. However, risk perception still remains a meaningful concept, which might be developed...Data dostępności:
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