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- Current technological revolution, immense Internet penetration, and mobile technologies resulted in a brand new type of consumer. This new consumer changed the manner of making purchasing decisions, but also leaves thousands of footprints on WWW pages, in mobile apps, maps, or transaction systems. All this has resulted in redefining the role of marketing, and placed remarkable challenges before marketers,...
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- Compendium of knowledge on engagement Team's engagement does not just appear out of nowhere. It does not just appear out of thin air, nor does it disappear without any reason. It is the result of our working in the DISC D3 spirit - that requires everyone in the team to make an effort, with the leader in particular. Significant engagement, taking personal responsibility for individual and team goals,...
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